user experience design and usability testing_
- our process_
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We develop websites and technology solutions that are intuitive and easy to use. A highly satisfying user experience is a key consideration in all our solutions. This approach of balancing your mission objectives with your customers’ needs ensures business results and a high return on investment for your agency. Our User Experience team is comprised of experts in human factors, usability testing, information architecture, content management and development, visual design, Section 508 compliance, and web metrics analysis. This comprehensive expertise helps build and provide immediate and measurable value to your organization and your constituents.
- capabilities_
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User-Centered Design (UCD) Methodology
- Uses extensive research into actual user behavior patterns to deliver highly usable solutions
- Usability testing (lab and remote)
- User interviews
- Focus groups
- Expert reviews
- Persona development
- Task analysis
- Full-color graphic design comparatives and mock-ups
- Interactive web design (Flash, AJAX, widgets/gadgets)
- Online training design and development
- CD-ROM/DVD
- Strategy
- Logo and mark design and development
- Messaging
- Navigation and site map development
- Wireframe development
- Interactive information architecture prototype development
- Metadata and taxonomy development
- Strategy and analysis
- Content auditing and modeling
- Technology selection (Content Management Systems)
- Implementation, training, and maintenance
- Content development
- Site metrics
- Site analytics
- Search Engine Optimization (SEO)
- Customer satisfaction surveys, including the American Customer Satisfaction Index (ACSI)
